PLANTS VS. ZOMBIES 2 REACHES OVER 16 MILLION DOWNLOADS WORLDWIDE MAKING IT THE BIGGEST MOBILE GAME LAUNCH IN EA HISTORY

By Chris Dahlberg

Published on Tuesday, August 20, 2013

Plants vs. Zombies 2 launched five days ago, and it’s already broken records. The free to play title for iPhone, iPad, and iPod touch has already been downloaded over 16 million times, making it the most successful mobile game launch in EA’s history. Check out more figures provided by EA and PopCap below. The game will be available on more platforms next year, but it seems like the free to play model has really worked for this particular title. Have any of you played it so far, and if so what did you think?

REDWOOD SHORES, California – August 20, 2013 —Electronic Arts Inc. (NASDAQ: EA), today provided early details of the successful worldwide launch of Plants vs. Zombies™ 2. The highly anticipated sequel to PopCap’s Plants vs. Zombies, Plants vs. Zombies 2 is initially available exclusively for iPhone®, iPad® and iPod touch®, and became available last Thursday in the App Store for free on a worldwide basis.

Plants vs. Zombies 2 has been downloaded more than 16 million times by zealous fans around the world, making it the most successful mobile game launch in EA’s history. The game also achieved one of the biggest opening weekends on the App Store ever for a mobile game title. Further, day one downloads nearly doubled EA’s previous mobile record, and in five days the game rocketed to the #1 top game position on the App Store in 137 countries worldwide (on either the iPad or iPhone charts). With an App Store rating average of 4.5/5 stars, Plants vs. Zombies 2 has rapidly become a favorite of critics and consumers alike.

“We are grateful and delighted with the incredible reception Plants vs. Zombies 2 has received from consumers around the globe,” said Tony Leamer, Franchise Business Director for Plants vs. Zombies. “We certainly had high hopes for the game, but to see fans playing the game so quickly and in such huge numbers is truly amazing.”
To date, the 16 million people playing Plants vs. Zombies 2 worldwide have collectively cultivated the following fun figures:

– Over 11 billion suns generated

– Over 2 billion zombie waves

– Over 4 billion plants planted

– Over 25 million hours played

A time-traveling adventure that propels players through different historical eras to face off with zombies from various time periods, Plants vs. Zombies 2 is free to play and can be found on the App Store around the world, in seven different languages with additional languages supported soon. The game will become available for other platforms later this year and beyond.

Follow Plants vs. Zombies 2 on Twitter and Facebook for the latest news.

Leave a Reply